Leica Camera has announced new pricing on certain products for 2015. For all sport optics products, the new pricing is in effect immediately. For photography equipment, the new pricing goes into effect on February 1, 2015.
Below is a list of the photography equipment which will increase in price on February 1:
If you are on the fence about purchasing a new Leica M (Typ 240), do keep in mind that the the current promotion of $750 off a new M body will end on January 31, and the price will be increasing as well at the same time!
The new pricing on these sport optics items is in effect immediately:
| Item | New Price | 2014 Price | Change |
| 8 + 12 x 42 Duovid Black | $2,599 | $2,499 | $100 |
| 10 + 15 x 50 Duovid Black | $2,899 | $2,799 | $100 |
| 8 x 42 Ultravid BL/Black Leather | $1,899 | $1,799 | $100 |
| 10 x 42 Ultravid BL/Black Leather | $1,999 | $1,899 | $100 |
| 8 x 20 BCR/Black Ultravid Compact | $749 | $729 | $20 |
| 10 x 25 BCR/Black Ultravid Compact | $799 | $779 | $20 |
| 8 x 20 BCL Ultravid w/Brown Leather Case | $849 | $799 | $50 |
| 10 x 25 BCL Ultravid w/Brown Leather Case | $899 | $849 | $50 |
| 8 x 20 BCA Black w/Case | $499 | $469 | $30 |
| 10 x 25 BCA Black w/Case | $529 | $499 | $30 |
| Silverline 8 x 42 | $1,999 | $1,899 | $100 |
| Silverline 10 x 42 | $2,099 | $1,999 | $100 |
| Televid Case/T65 Angled | $240 | $220 | $20 |
| Televid Case/T65 Straight | $240 | $220 | $20 |
| Televid Case/T82 Angled | $240 | $220 | $20 |
| Televid Case/T82 Straight | $240 | $220 | $20 |
To take advantage of the current pricing on camera equipment, all orders must by placed by midnight (Eastern Time) on January 31, 2015. Also note that the $750 promotion on Leica M (Typ 240) bodies ends at the same time on January 31. If an item is out of stock but ordered before the increase goes into effect we will honor the pre-increase pricing.
Please feel free to call at 305-921-4433 or email us with any questions.
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