Leica Price Increase Coming July 1, 2024

Today, Leica has announced an upcoming price increase going into effect July 1, 2024. Impacting a wide range of products, the increases are not uniform across the board. The amount will vary on a per-product basis - $300 for analog M cameras, M11 Monochro...

Photokina 2016 – The Leica Sofort

The Leica Sofort has been getting a lot of buzz since the announcement leading up to Photokina and has proven to be a bit of a surprise hit here at the show. After handling the Sofort for myself, I can see why. It just looks cool. The colors and styling are re...

Leica Announces Sofort Instant Camera

In an interesting move to capitalize on the growing resurgence of instant photography among younger users, Leica is launching their unique retro take on the modern day Polaroid camera. The Sofort, German for Ri...