Leica Sofort 2: Hybrid Instant Camera

David Farkas
Today, Leica has announced the Sofort 2, a hybrid instant compact camera. Combining digital capture and analog output, the Leica Sofort 2 offers the fun and spontaneous aesthetic of the original Sofort introdu...

Leica Announces Black Sofort Instant Camera

David Farkas
Today, Leica has announced a new color option for the Sofort Instant Camera. The Leica Sofort in black shares all the same specs as its orange, mint and white versioned siblings. Not exactly the big Photokina announcement we were hoping for, but if you were an...

A look at the Leica Sofort Instant Camera

David Farkas
2
As I posted yesterday, Leica shipped the first batch of Sofort instant cameras here in the US. We were able to get our hands on one and do a quick unboxing video, which is embedded below. Be sure to make the vi...

Leica Sofort Instant Camera Starts Shipping in the USA

David Farkas
Leica has started shipping the Sofort Instant Camera to dealers here in the US. The camera will be hitting dealers' shelves tomorrow on Thursday, November 10. Right now, just the white Sofort will be available. Orange and mint should be coming in the next week...

Photokina 2016 – The Leica Sofort

David Farkas
The Leica Sofort has been getting a lot of buzz since the announcement leading up to Photokina and has proven to be a bit of a surprise hit here at the show. After handling the Sofort for myself, I can see why....

Leica Announces Sofort Instant Camera

David Farkas
In an interesting move to capitalize on the growing resurgence of instant photography among younger users, Leica is launching their unique retro take on the modern day Polaroid camera. The Sofort, German for Ri...